Four Ways Your Real Estate CRM Can Improve Marketing Efforts

If you are new to the real estate industry, you may have heard some of your experienced counterparts talk about their CRM, or customer relationship management program. A real estate CRM is a veritable necessity for success in the industry once your business picks up, and you may actually need to invest in a CRM before you reach the point of actually needing it to stay on top of your activities. On the other hand, you may be a seasoned real estate agent, and you may already be using a CRM. However, your program may be outdated and lack the exceptional benefits that a new program can provide. These are some of the essential ways that a quality real estate CRM can take your marketing efforts to the next level.

1. Maintain an Accurate Client List

At its most basic level, a CRM is used for you to maintain and track your clients. You can use it to look up contact information for any client, and you can also use it to maintain and review notes about each client. For example, you may need to quickly refresh yourself about a conversation that you had with a specific client a week ago. The information will be in your CRM. Remember that an accurate client list is essential for email and direct mail marketing efforts.

2. Assign a Classification to Each Client

Quality CRMs also allow you to classify each client, such as by ranking them in terms of whether they are hot or cold. You may classify them as buyers looking for a first-time home, empty-nesters or something else. Because you can easily segment your client list, you can create customized marketing material that speaks to each segment.

3. Automate Touches

You can also automate some of your marketing. For example, you can create instructions in some CRM programs to send a quick email to touch bases to a small list of clients who you spoke with a few weeks ago. Each CRM is unique, so you will need to look for a program that has this important and beneficial feature.

4. Create Reminders

Another excellent marketing benefit is that CRMs can provide you with reminders. For example, when you are entering notes in a client’s record about a conversation you recently had, you can create a reminder to touch bases with that individual on a specific date in the future. In this way, you can ensure that none of your leads fall through the cracks.

If you are not currently using a real estate CRM or if you have not upgraded your program in a few years, now is a wonderful time to explore the options. You will find that a modern CRM designed for real estate agents can improve your efforts as well as your results.

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8 Must-Know Tips for Submitting Your New App to App Stores

Thankfully, your custom android app development project has been a success. So, what next? Submitting the app to the app store. Here are some ways to get your app featured in the best app stores.

1. The Right Stores

The first thing to consider is choosing the right app store. There is no doubt you want your app to get featured in the more popular app stores, but you need to set a target to get started.

2. Research Stores

Keep in mind that all app stores have their pitfalls and shortcomings. For some, you’ll have to pay a high membership fee for your app to get featured while others have stringent policy restrictions. Conduct thorough research on your app store of choice to get more information about the submission process. Choosing the right store for your app is a step in the right direction.

3. Create a Budget

You’ve spent a considerable amount of money during the custom android app development stage. If you want your app to stand the test of time and reach as many users as possible, then you should be ready to budget to be featured in popular app stores.

4. Sign Up

Sign up for the app stores of your choice. A good number of app stores allow you to not only submit your app post registration, but they also provide you with useful tips and guides to do so. In addition to that, a few app stores provide users access to handy software development tools. These packages will come in handy.

5. Read the Fine Print

You shouldn’t submit your app without reading the fine prints. Make sure you have a perfect understanding of the terms and conditions. If you don’t understand a particular term, consult a professional for clarity or do some research on your own. Reading and understanding the terms and conditions will further increase your chance of getting your app approved.

6. Test

It’s critical to test your app before submitting. Make sure there are no bugs at the time of submission and the app is working optimally. Failing to test and re-test your app before submission might have grievous consequences. There have been many cases where app stores have rejected users’ proposals to feature their apps because they malfunctioned during evaluation. If you don’t want to end up in such a bad situation, thoroughly test your app.

7. Don’t Breach Copyright

Do not use any form of copyrighted material, including in your choice of pictures, logos, or videos. This gives the app store a good reason to reject your app. Increase your chance of getting your app featured in the app store by only using original materials.

8. Describe Your App

Be sure to provide a detailed description of your app. This should include its features and functionality. Also, state what sets your app apart. Make the app store see the great reasons why they should feature your app. You should also create a unique icon for your app, so if it gets featured, users will be able to easily spot it among the sea of apps in the store.

Your chance of getting featured in app stores will be greatly enhanced if you create a great mobile app that not only has a creative design but also addresses the needs of your users.

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User Stories: Agile Requirements Definition (Part 1) [Video Transcript]

Hello. I’m Tom Hathaway. I’m wearing my BA hat, so let’s talk business analysis. In this nugget I’d like to discuss how to write good user stories. We’re going to talk about what the components of a user story are and how to make your user stories more effective. These techniques will help you when you are the one wearing the BA hat.

What Are User Stories?

User stories have rapidly become one of the most popular forms for expressing stakeholder requirements management software on projects whether your project follows an Agile approach or a more traditional methodology. Many feel that the mold, “As a role the author represents. I/we can do or have something with these qualities to achieve my goal or objective” by itself is sufficient to explain how to write user stories.

I believe there are still a few dimensions missing. For instance, examine two implementations of this mold. “As a website visitor, the role, I can view all training, do something, which I need, quality requirement, to qualify for the CBAP exam, goal.” Second example: “As a human being, role, I can differentiate sounds, do something, in my native tongue, quality requirement, to comprehend what others are saying, goal.”

Note that both statements follow the mold, and, by that definition, are user stories. Whereas the first gives the developers great guidance, I question the value of the second. As a result, I have developed a set of guidelines or rules for writing an effective user story that go beyond the mold and might help you.

Keep The Story Simple

The first rule in writing an effective user story is simple: keep the user story simple. A simple sentence states only one thing. However, it does a good job at that. If you try to express too much in a single sentence, you add confusion. For instance, the user story, “As an applicant I can navigate to the coverage screen, enter personal and vehicle data, and submit the application online to request automobile insurance coverage,” contains three distinct thoughts. It would be clearer if you expressed each thought as a single user story, i.e., “As an applicant I can navigate to the coverage screen to select the insurance coverage I need. As an applicant I can enter personal and vehicle data to compare premiums. As an applicant I can submit an application online to request automobile insurance coverage.”

Avoid Compound Sentences

Compound sentences are by definition never simple. That means you should not have ifs, ands, or buts in the user story. Well, you actually have to take that with a grain of salt. The word and is a phenomenally versatile word in the English language, and in my experience in any language. It can be a sign of a compound sentence if the sentence contains two phrases, each of which contains an action, a verb, and a subject or object, nouns.

The other use of the word and is to create a list of items based on common characteristics. For example, let’s look again at our previous example. The original user story, “As an applicant I can navigate to the coverage screen, enter personal and vehicle data, and submit the application online to request automobile insurance coverage,” uses the word and in the phrase, “and submit the application,” to create a compound sentence. The use of and in the user story, “As an applicant I can enter personal and vehicle data to compare premiums,” simply connects common types of data.

Be Careful When Using Delimiting Phrases

I also recommend against using delimiting phrases, starting with words like unless, or except, in the user story. For instance, the user story, “As an underwriter I can override a coverage denial for an applicant to increase our customer base unless the denial was due to bad credit, in which case I can confirm the denial to protect our customer base.” That user story is confusing and would be much clearer if I expressed it as two user stories.

“As an underwriter I can override a coverage denial for an applicant with good credit to increase our customer base. As an underwriter I can confirm the coverage denial for an applicant with bad credit to protect our customer base.” Delimiting phrases commonly create a user story with two different goals. By expressing each goal in a separate user story, the intent and purpose of each becomes much clearer.

To sum up my first rule, an effective user story is a simple sentence that does not contain conjunctions, and, or, but, etc.; or limiting phrases, unless, without, except, etc. Following this rule facilitates user story elaboration, the process whereby developers ensure that they understand the story and can implement it.

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Using the Latest Technologies to Improve Dental Implant Procedures

If you have been told that you need to get dental implants Toronto, you may be inclined to work with the original dental professional who recommended the procedure. In some cases, this may be ideal, but keep in mind that there is new technology with dental implant procedure that may yield improved results and that have better processes. For example, some technology may enable you to enjoy same-day results with minimal downtime and recovery time as well as improved cost. With this in mind, you may be wondering what to look for as you interview professionals to perform the procedure for dental implants.

lips-brown-circle Improved Tools Available For Dental Implants

As you interview dental professionals, it is important to ask about the type of equipment and tools they may use to perform the procedure. For example, there are both new insertion tools and wrenches as well as prosthetics that are surgically installed in your jaw bone. These may be designed to reduce the risk of infection, to improve the recovery time and to promote a shorter procedure time. You may need to learn more about the different tools and equipment that have commonly be used for this procedure in the past in order to compare them to the new equipment tools that are now being used by the top professionals in the industry.

lips-brown-circle Alternative Techniques Available for Dental Implants

While there are new tools and equipment that are available for use with dental implants, there are also new procedures and techniques that some professionals are using. For example, an immediate load dental implant is a method that is used to place a temporary crown on a surgically implanted post. You will still need to wait several weeks or months for the jaw bone to fuse to the implanted post, and this will need to be completed before the permanent crown can be installed on the post. However, this will reduce the amount of time that you are without the use of a functional tooth in the mouth and can make the entire process of getting implants easier and more convenient.

Through new technology with dental implant procedure, you can benefit in a number of ways. Getting dental implants is a healthy and effective way to overcome tooth loos on a permanent basis. It promotes the health of the jaw bone and eliminates the need to deal with the hassles of dentures. However, there are different techniques, tools and equipment that are used to surgically place implants in the jaw bone. Through your effort to research the technologies available and to find professionals using the latest technologies, you can enjoy improved results from your dental implant procedure.

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How Mapping the Indoor Environment Helps in Navigation

Indoor navigation for hospitals is an idea whose time has come. With airports and hospitals becoming extremely complex, visitors are struggling to deal with the hustle and bustle of modernity. Maps are instrumental in navigation, especially in the outdoor world. Today, there is a need to put the indoor world on the map as well to aid in wayfinding. Since GIS can only help in the navigation of the outdoors, it is critical to come up with several Wi-Fi-friendly tools that aid in the navigation of the indoor world as well.

Indoor navigation in health centers

Indoor navigation for hospitals solve many problems within the hospital, such as allowing a smooth flow of patients from the waiting room, triage, laboratories, and treatment rooms. With this technology, the visitors can also find the patient easily during the visiting hours. The hospital can simplify a complex facility by dividing it into several zones that include the emergency, theater, casualty, and radiology sections. If necessary, you can also subdivide the hospital blocks by identifying the various sections in every floor.

Indoor navigation for visually impaired patients

Some of the mobile-friendly platforms come with voice navigation features that make it easier for the blind to find their way throughout the various public facilities. Visually impaired patients can now find their way in any facility with the help of the voice command feature that comes as an inbuilt app in some mobile phone applications. This technology introduces another dimension in the healthcare experience, enhancing the safety of every patient and allowing the patients and visitors to act independently within the hospital.

Wheelchair-accessible routes
Navigation for persons with physical disabilities is quite easy with the help of the indoor positioning system. Gps for indoors provide a vast array of solutions that offer some wheelchair-accessible routes where necessary. Hospital visitors can find their way easily around the hospital without getting lost. Making a hospital more accessible is very important especially for people on wheelchairs. The indoor maps can help you to identify the wheelchair-accessible routes to make it easier for the patients to move around.

Indoor navigation in airports
Airports can be extremely busy. For people who do not travel often, the hustle and bustle of an airport can be startling. With flights to catch and visitors to meet, saving time is always important. One of the best ways to navigate the airport is to have a digital map on the mobile phone. With a digital map, people will not get lost in an airport since they will go to the appropriate terminals to book their flights. Missing a flight is always a risk if you go to the wrong terminal, meaning that you will not book your flight on time.

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Getting the Most out of your Lap Band Surgery

Making the decision to get Lap Band Surgery can be one of the best choices you may ever make. When years of countless diets and will power have failed, sometimes weight loss surgery is the best option.

Lap Band Surgery is the least invasive gastric procedure that simply involves placing an adjustable band around the the top section of the stomach. However, unlike other procedures that permanently change the structure of the digestive organs, the Lap Band will eventually be removed once the ideal weight has been reached. This means that the patient must put forth more effort to maintain the weight loss.

Before Getting The Surgery

Your eating habits prior to the Lap Band Surgery will have a large effect on your results post-operation. It is advised to lose as much weight as possible and make an attempt to reduce your portion consumption beforehand. You must be in the right mindset to change your lifestyle before and after surgery, as once the gastric band is removed, you may gain the weight back.

Calories Will Always Count

Gastric surgery is not a “free ticket” to eat as you please. Although the lap band pouch will only hold about a tablespoon of food at first, this pouch can gradually become larger if too much food is consumed.

High calorie liquids, such as bottled juices or fattening soups can easily move through the pouch into the stomach. If these are consumed on a regular basis, you may experience weight gain or abnormally slow weight loss.

Your practitioner will provide you with a diet that will yield you the best results.

Ensuring You Are Getting Enough Nutrients

Since you are not able to eat a wide variety of food in large portions, it is crucial to eat the most nutrient dense food. This includes focusing on protein, fruits, vegetables and whole grains.

Protein is especially important to preserve muscle and tissue, as your body is prone to break these down during your weight loss. Low-fat protein options include lean chicken breast, turkey breast, fish (such as tilapia), egg whites, beans or fat free cottage cheese.

You must eat these foods in very small bites and chew them until they are almost liquidfied in your mouth. Swallowing solid food may create blockages inside the band.

Your doctor may also recommend supplements such as a multi-vitamin, calcium and iron.

The Bottom Line

Getting Lap Band Surgery will undoubtedly change your life forever. To keep your weight off, you must always strive to practice a healthy lifestyle of proper food choices and exercise. Always use your better judgement to take care of your body.

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Canadian Weight Loss Supplements

There are thousands, if not millions, of different weight loss supplements available on the market today. These supplements are formulated with a wide range of ingredients that work in different ways to help shed off unwanted pounds. You can browse through different types of products and purchase online supplements Canada from many different online retailers.

Fat Burners
Fat burners can include stimulants, such as caffeine or ephedra. These chemicals work by directly raising your metabolism and effecting your nervous system to reduce your appetite.

There has been a new recent study on a chemical called “p-synephrine” (found in bitter orange extract) that has found definite effects on fat loss during exercise. This chemical can be found in many popular diet products available on the market.

Due to widespread health concerns, Canadian consumers are opting for stimulant-free fat burners that are more gentle on the body. Raspberry ketones and green coffee bean extract are two of the most popular ingredients available in Canada today. Both of these can be purchased in pure form. They are touted as “all natural” and “stimulant free”. They have been clinically proven to boost metabolism and regulate blood sugar levels.

Coconut oil is another highly popular stimulant free fat burner. This oil contains Medium Chain Triglycerides, which are metabolized by the body, leading to an increase in thermogenesis (aka metabolism).

Fiber Supplements
When strolling through the “Diet and Weight Loss” section of a store, you more than likely will find a variety of fiber products, in powder and pill form.

Fiber does not directly burn fat, but helps the body to feel full without added calories. Consuming fiber prior to a meal helps slow down the absorption of calories and helps maintain blood sugar levels.

Konjac root powder and psyllium husks are two forms of soluble fiber frequently used to compliment weight loss.

Meal Replacements
Many Canadians often lead busy lifestyles and making proper food choices may become difficult, leading to sabotaged weight loss efforts.

Meal Replacements offer convenience and do not require much preparation. These can include meal bars, liquid drinks or powders.

They can provide all the necessary macronutrients, such as fats, carbs and protein within a reasonable caloric range.
Most meal replacements are formulated with added vitamins and minerals as well.

These can be consumed in place of breakfast, or any other meal of the day.

In Conclusion
Determining which weight loss product is best for you depends on your lifestyle and personal body type. Please keep in mind that weight loss aids will not cause weight loss alone. They must be used in conjunction with a healthy diet and exercise plan.

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Retirement homes

Knowing a little about retirement homes or nursing homes is a necessity, especially if you have a family member who needs either short term assisted living or long term care. Many of the elderly citizens are no longer able to perform some of the essential functions and activities on their own, in which case it becomes necessary to find the best way to assist them in getting the most suitable type of long term care and assistance. Although sometimes families have time to look for the best retirement homes for the care of their elderly relatives, at times the decisions regarding where to get such care for a family member have to be made quickly. For instance, a sudden injury will certainly require a new care plan.

What is a Nursing Home?
Nursing homes, also known as a skilled nursing facilities are the places that provide assisted living, which is the care given to people who do not have to be hospitalized but can no longer get sufficient care from home. These residences care for people suffering from serious illnesses, critical injuries, those in need of attention after surgery, and the elderly citizens who can no longer get adequate care while at home.

Most of the retirement homes comprise of skilled nurses and aides who are available 24 hours a day. However, before you can find out whether or not assisted living is the best option for your relative, it is important to consult with your healthcare provider.

Nursing homes can be:
Household-like: Such facilities are structurally and functionally designed to be more like our homes. They also rarely entail a fixed day-to-day routine. In the household-like facilities, the teams, comprised of a combination of residents and staff, all try their best to create a more relaxed feeling. Kitchens areas are usually open to residents, the décor intentionally designed to provide a sense of home for the patients, and the entire staff is encouraged to develop and maintain friendly relationships with all residents.

Hospital-like: This particular type of facility is usually set up in the same manner as a hospital. Only members of staff provide medical care here, which includes speech, physical, and occupational therapies. As a rule, only one or two people can live in a single room while there is usually a nurses’ station on each and every floor. However, a number of the hospital-like nursing homes allow couples to live together while most of the items that can make a room appear more relaxing such as family photos are also welcome.

Combination: Some assisted living facilities such as retirement homes comprise of a combination of household-like and hospital-like units, with most of them featuring visiting doctors who serve their patients on site. However, some of these facilities also have their patients visit the doctors’ offices. At times, you might find that these facilities consist of separate areas known as special care units. These areas are for the care of people suffering from severe memory issues such as dementia. Visit Sienna Living if you would like to learn more.

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The Importance of Securing ICT in the Healthcare Industry

Healthcare Security

The use of information and telecommunication technology (ICT) is transforming the healthcare industry:

IT allows telemedicine, digital-related services to support clinical health care and even telehealth, care at-a-distance. Computing technology is enabling doctors to connect and communicate through the Web or mobile tools with colleagues and other clinics and reach out to relevant medical specialists, from virtually anywhere, at any time, to assist in diagnosis and treatment of patients. Even examinations through a live IP video conference feed are now possible through real-time telehealth consultation for faster medical care.


In essence, telehealth and telemedicine are promising technologies for improving the overall quality of healthcare in providing a value-added system of care delivery. However, even though digital health may be positively changing the medical industry, there are concerns about the safety of confidential patient information processed digitally. This is true, especially, when handling electronic health records (EHRs) and when managing health-related information across computerized systems.


According to a year-long examination of cybersecurity by The Washington Post, IT security researchers revealed that the healthcare industry is vulnerable to hacking threats and cyber-attacks. The security professionals say that health information privacy (HIP) is at risk and the framework for sharing between doctors and health care providers is a big concern. Cybercriminal are potentially able to exploit patient information and steal their identity to commit identity fraud. Impersonators could even gain medical care services and coverage, see a doctor, get prescription drugs, and file claims under the victim’s health insurance plan.


With digital transformation of healthcare already in full swing, EHRs becoming more used at hospitals and clinics, the Health Information Technology for Economic and Clinical Health (HITECH) Act incentive payments going ahead and the launch of the Obamacare insurance website, some people question the integrity of the digital health system where hackers are able to possibly break into and steal information through security data breach flaws.


Encryption and authentication are apt security measures to assure patients that their information and identity will be protected, IT security experts say. Those simple measures are a front line of defense when it comes to security of health and medical data that is transmitted over a network. This is something HIPAA (the Health Insurance Portability and Accountability Act) mandates; encryption must be utilized when medical information is going to be passed over an open network such as the Internet, and it comes optional when dealing with a closed network.


It is important to know that health care providers are responsible for safeguarding protected health information under HITECH and HIPAA regulations.


“Some hospitals and clinics take proactive measures to reduce the risks regarding data privacy; they have strengthened information privacy by implementing a shred-all policy and safeguarded patient information by means of encryption and authentication; yet, not all health-care organizations are doing enough to provide effectiveness of their data protection efforts”, conveys security experts from Shred-it


At a minimum, the following information security tips should be followed by healthcare professionals:


  • Healthcare organizations have to take security very seriously. Data security awareness training in a healthcare environment is paramount to teach people about threats and attacks.


  • Health care facilities may want to consider carrying out risk assessments in identifying loopholes in their health delivery systems and have safeguards in place, as needed.


  • Health care providers collecting, sharing and/or storing patient information on PCs or mobile devices ought to protect it according to established security policies and compliance.


  • Patients, physicians and insurers need to be wary of online scammers who may solicit information from patients through digital means to commit identity theft.


Digital health futurists, like Fard Johnmarare, are optimistic that telehealth and telemedicine will change health-care delivery for the better; the goal is to expand and improve upon the services already offered at medical facilities to care for patients even when they cannot be seen face to face, and to serve those residing in rural and medically underserved areas and populations.


As for security defense measures, essential servces like document shredding Toronto are needed to protect sensitive data from being compromised. They’ll be beneficial for the safety and efficiency of these new health delivery systems, which are so vital for the future of Healthcare IT.

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How Caribbean Medical School May Teach Allopaths An Economics Lesson


Caribbean Medical Schools


As Canadian medical colleges continue turning away applicants in the thousands, and a growing number of Caribbean Medical Schools open their doors to international students, inefficiencies of supply-and-demand in the medical provider marketplace continue to spark public debate. Both Canada and the United States project severe physician shortages in just a few years. Yet in these developed nations, thousands of well-trained medical students cannot obtain career advancement. Five trends bear watching:

1. The Law Controls

In the Canadian legal system, laws and not academic standards ultimately control the right to practice medicine. If the public voted to admit high school graduates with one year of training as licensed physicians, for instance, Canadian medical societies could do little about the situation except protest. Today, some Caribbean medical institutions find their medical board-passing graduates unable to obtain residencies in Canada or the USA, a practical necessity for employment in many jurisdictions. As the physician shortage increases, will public demand for qualified medical assistance ultimately produce a change in the laws governing licensing of Canadian physicians? Economists might answer in the affirmative. For example, perhaps legislators will eventually permit anyone passing medical boards to qualify for automatic volunteer residencies?

2. Flourishing Caribbean Medical Schools

Academic institutions in the Caribbean have benefited in recent decades from an influx of fee-paying students from Canada and other developed nations. The global physician shortage suggests this trend will continue, especially as more teaching hospitals arise in the region. Some established allopathic physicians in Canada could soon face competition from Canadian Caribbean-trained MDs.

3. Holistic Medicine

Holistic medical concepts have gained ground in North America since the 1980s. As Canadian physicians face greater competition from Caribbean-trained allopaths, licensing bodies in other under-served medically-related fields in Canada, such as Clinical Psychiatry and Veterinary Medicine, will face pressure to reduce barriers to entry into these professions.

4. Revamping Medical Training

As the University of the People has demonstrated, technology exists today to train remotely in a growing number of subjects. In the past, physical attendance at a University remained a prerequisite. Yet that situation no longer pertains. While considerable evidence supports the importance of clinical education in medicine, perhaps the arrival of more teaching hospitals in third world nations will offer opportunities for distance medical learners. Educators in North America might want to ponder that issue as tuition spirals upwards.

5. Inefficient Medical Markets

Ultimately, in a capitalist system, market forces of supply and demand will determine the allocation of physician resources. A sufficiently large contingent of qualified, unemployed Canadian Caribbean-trained School of Medicine graduates who have demonstrated the ability to pass medical boards will produce changes of some kind in the North American medical school system. Unfortunately, unless they begin implementing reforms soon, experienced medical educators might find that the momentum for making changes has passed from their professional organizations to legislatures.

Supply-and-demand will ultimately control the future of medical admissions policies in Canada. Inefficient markets eventually correct themselves.

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